Start with serious buyers
We reach agents across an expansive brokerage network who already represent buyers searching for a home like yours.
A targeted approach to selling
Next Steps
for Sellers.
Your home deserves more than a listing. We combine thoughtful preparation, validated pricing, broad exposure, and attentive representation to protect its value and position your sale for the best possible outcome.
See the processMore eyes on your listing
Bring buyer demand to your home.
Compass technology helps us identify active buyers, understand real-time demand, and measure engagement before and after your public launch. That intelligence supports better pricing decisions and stronger momentum.
Through Compass.com, its network of brokerages, and Redfin syndication, your home can reach a large active audience while serious inquiries are coordinated directly through us.
Identify real interest
Controlled early exposure and direct inquiries help distinguish genuine buyer interest while protecting your privacy.
Price with confidence
Buyer engagement at different price points gives us better information for choosing a competitive launch price.
Your home. Your choice.
A three-phased marketing strategy.
Each phase expands your audience while giving us useful feedback, flexibility, and opportunities to build demand.
Compass Private Exclusive
Validate pricing
We first showcase your home to trusted agents and their serious buyers. This creates early exposure, gathers pricing insight, and may attract competitive offers without accumulating public days on market or price-drop history.
Compass Coming Soon
Expand reach with no public-market risk
Your home appears prominently on Compass.com and, unless you opt out, Redfin.com. We build interest, monitor engagement, and coordinate serious inquiries before the full public launch.
All websites
Sell better
When you are ready, we launch across the public market with pricing informed by early feedback and demand already in motion—positioning your home to compete for the best price and terms.
The seller process
Twelve steps from planning to closing.
Seller consultation
We discuss your goals, timing, property, market conditions, and what a successful sale looks like to you.
Listing agreement
We review and sign the agreement that defines our representation, responsibilities, timing, and compensation.
Prepare the property
We identify repairs, improvements, staging, and presentation choices that support the strongest launch.
Create marketing assets
We produce photography, narrative, social content, and other media tailored to your home and target buyers.
Pre-market the home
We introduce the property strategically, use our agent network, and begin measuring buyer interest.
List and show
We launch to the agreed audience, manage showing access, and present your home consistently.
Review and negotiate
We compare offer price, terms, contingencies, financing, and risk to negotiate the optimal contract.
Sign the contract
Once terms are accepted, the ratified contract establishes the path and deadlines to closing.
Inspections and reports
We manage contractual inspections, disclosures, reports, and any resulting repair or credit discussions.
Loan and appraisal
We track the buyer’s financing and appraisal process and address issues that could affect the transaction.
Final walk-through
We help prepare the property for the buyer’s last review before settlement.
Close and receive funds
Documents are signed, ownership transfers, and the settlement company disburses the proceeds.
Assessing our strategy
Know what the market is telling us.
We monitor comparable properties, online activity, and buyer response throughout the sale—then use those signals to refine our strategy and keep you informed.
Collections
A shared view of comparable listings, updates, and relevant market information that keeps our pricing conversation current.
Insights
A detailed dashboard measuring the response to your online marketing so we can understand buyer behavior and focus outreach.
Built around your property
A custom marketing plan for your home.
- 01
Target-buyer analysis and marketing tactics designed for the audience most likely to value your home.
- 02
A content strategy pairing a custom narrative with impactful visuals.
- 03
A multi-phase launch plan that builds anticipation and expands exposure deliberately.
- 04
Compass programs and offerings selected to improve your selling experience.
- 05
A clear outline of milestones from preparation through closing.
Your listing launch
Preparation first. Exposure second.
- Home preparation
- Photography and media
- Pricing strategy
- Pre-list marketing
- Exclusive agent-network outreach
- Media plan
- Open houses
- Showing coordination
- Engagement reporting
- Ongoing market assessment
Your sale starts with a plan
Let’s talk about your home.
No hard sell. Just a useful conversation about your goals, timing, property, and the market.